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Pantone Names Cloud Dancer As Color of the Year 2026

Soft white hue is now available in a limited edition scent by Pura and as a collection by DSM-Firmenich.

Pantone's Color of the Year

Pantone’s Color of the Year 2026 is Cloud Dancer (Pantone 11-4201), a “lofty white that serves as a symbol of calming influence in a society rediscovering the value of quiet reflection.” According to the color authority, Cloud Dancer is also “a billowy white imbued with serenity.” “Similar to a blank canvas, Cloud Dancer signifies our desire for a fresh start. Peeling away layers of outmoded thinking, we open the door to new approaches. An airy white hue, Cloud Dancer opens up space for cr...

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